LV Sounds: Enrich Fashion With Live Music

Louis Vuitton
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  • Louis Vuitton wanted to host a live music show in its apartment above the Bond Street flagship store as part of its music partnerships series.

    The Problem
  • We partnered with Louis Vuitton to manage and produce the music collaborations and creative direction of the live music events which included artists such as Tinie Tempah and Labrinth.

    The Solution
  • Improved brand perception and built awareness amongst Gen Z and millennial consumers as a culturally relevant brand against its high-fashion competitors.

    The Results